This piece was designed to encapsulate the biodiversity and botany that goes into the creation of Shoots & Roots Bitters. My goal was to sum up this company to consumers so they could get an understanding of their products and the women that create them. I used vibrant, modern imagery and text in order to position Shoots & Roots differently from their competition as most bitter companies go for an antique (1800s-esque) look.
ClientShoots & Roots BittersObjectiveTo create a booklet that gives an overview of Shoots & Roots Bitters.My RoleConcept, Illustration and Layout.Noteshttp://www.shootsandrootsbitters.com
