The Scouts Handbook is iconic yet it tends to lack a style that would attract young adventurers. In this project my aim was to stay in line with my rebrand as well as add in content that is hands on that would excite youth and adults about the possibilities when one becomes a scout.
ClientScouts Canada – Student workObjectiveRedesign the Scouts handbook to show more outdoorsy things adhering to brand guidelines. My RoleConcept, Research, Illustration and Layout.NotesScouts photos courtesy of Creative Commons Scout Jamboree.